We started with the name, we wanted a name that had meaning and will always signify our brand.
DeBonair - (of a man) confident, stylish, and charming.
Suave - (especially of a man) charming, confident, and elegant.
We want you to feel confident, confident and charming when you put on any of our garments, most especially; our suits.
We believe suits improve your self-esteem especially if it is worn right and fits right.
Suits have always had a strong symbolism since the 19 centuries and we believe it will never go out of style.
-On April 2018 DeBonair Suave was born. We were not an instant success. The first few months were particularly humble. We came from fashion but was had a hard time utilizing the online platform technology to better inform our customers about our products and services. We didn’t have any investors. We made a lot of mistakes. Our manufacturing was slow. Our selection was limited. Our website was confusing. And then there was the financial crisis...
But we stuck with it. Listened to our customers. Improved our systems. Became experts on suits and fabrics. Photography and user interface. Supply chain and logistics. Our growth has been strong and steady, but we’ve kept our team small. We do all of our design and customer service from our headquarters in Washington D.C, which we will soon be transferring to New York.
Considering fabrics, fit, service, speed, and just overall value, we’re way ahead. But that’s not enough. We want to be the best that it’s possible to be. So, we’re always searching for better materials. Analyzing customer service. Expanding our fit options. Refining our user experience.
Technology is what enables us to streamline operations, reduce errors and deliver better value. Technology helps power new and delightful customer experiences. We’re pioneers in 3-D visualization, statistical size regression, and personalized e-commerce. We look at the future of retail and see massive opportunities.
We aspire to build a leading menswear brand. This is about more than technical metrics. Style matters. Taste matters. Our customer service that helps you with your purchase matter. Our goal is to make you look good, but most importantly feel good. It’s the feeling you get when you touch our products or browse our site or personalize a suit to your taste. Our brand is driven by who we are. As designers, entrepreneurs, and as friends living and working hard to push for self-assurance through the products we provide. We stand behind our products. We take pride in what we do. We hope you will too.